Comparison · Facts checked November 2026

LinkTrack: A Bitly Alternative Built for Indian Campaigns

Bitly is the best-known link shortener in the world. If you market mainly in India — on WhatsApp, Instagram and print — and want to pay in rupees, here is how LinkTrack compares, based on what each company publishes.

LinkTrack vs Bitly at a glance

LinkTrack — Bitly

Currency — Indian rupees (₹), billed through Razorpay — US dollars ($)

Free plan — 10 links and 1,000 tracked clicks a month — 5 links a month, with ads

Lowest paid plan — Starter ₹499/month (₹399/month billed yearly): 100 links a month — Core $10/month billed yearly: 100 links a month

Custom domain from — Starter ₹499/month (1 domain) — Growth $29/month billed yearly

City-level click data from — Free plan (approximate city and state) — Premium $199/month billed yearly (city and device)

WhatsApp click-to-chat links with lead capture — Included — Not listed on Bitly's pricing page

Interactive link steps (scratch card, countdown, lead form) — Included — Not listed on Bitly's pricing page

White-label client accounts — Agency ₹4,999/month, 10 client accounts — Not listed on Bitly's self-serve plans

Bitly details from Bitly's pricing page, checked 1 November 2026. "Not listed" means we didn't find it on that page, not that Bitly can't do it. Prices can change.

When LinkTrack is the better fit

You want to pay in rupees with an Indian payment method.
Many of your campaigns run on WhatsApp — broadcasts, status, click-to-chat ads — and you want separate numbers for each.
You need city and state level click data without moving to an enterprise-priced plan.
You run an agency and want white-label reports and separate client accounts.
You want interactive links (scratch card offers, countdowns, lead forms) without another tool.

When Bitly may suit you better

Your audience is mostly outside India and you prefer billing in dollars.
You need Bitly's landing pages, mobile deep links or a large enterprise setup with many users and permissions.
Your team already relies on Bitly integrations and short bit.ly links that you can't replace.

Switching in four steps

Create a free LinkTrack account and add your custom domain (Starter and above).
Export your Bitly link list and recreate the destinations you still use — one at a time or with Bulk Upload.
Use the new links in new posts, ads and print; leave old bit.ly links running.
Compare campaigns in LinkTrack after a week of real clicks.

Frequently asked questions

Is LinkTrack cheaper than Bitly?

It depends on the features you need. Bitly's Core plan is $10/month billed yearly; LinkTrack Starter is ₹499/month (₹399 billed yearly). For a custom domain or city-level data, LinkTrack's entry prices are lower than Bitly's Growth and Premium plans as published on 1 November 2026. Check both pricing pages before you decide — prices change.

Can I move my Bitly links to LinkTrack?

Existing bit.ly short links keep pointing wherever Bitly sends them; they can't be transferred. You can create new LinkTrack links for your destinations with Bulk Upload (Pro and Agency) and use them in new campaigns.

Does LinkTrack work outside India?

Yes. Links work worldwide and analytics show country, but prices are in INR and features such as city and state analytics and WhatsApp workflows are designed around Indian campaigns.

Does LinkTrack have a free plan?

Yes: 10 links and 1,000 tracked clicks a month, with no credit card. Short links keep redirecting even if the monthly click allowance runs out.

Is this comparison independent?

No — LinkTrack wrote it. We only list facts that each company publishes and link to Bitly's pricing page so you can check them yourself.

Track every click — free

10 tracked links a month
1,000 tracked clicks a month
City and state click analytics
No credit card

Need more?

Starter ₹499/month: 100 links and 50,000 clicks a month, 1 custom domain
Pro ₹999/month: unlimited links and clicks, A/B tests, team of 3
Agency ₹4,999/month: white label and 10 client accounts